Consulting

By viewing the organization holistically, as an ecosystem of component parts that work interdependently to impact performance, we’re able to identify the root cause of what’s inhibiting and enabling your current performance, including quantifying the payoff in actually getting it right. What makes us unique is our total fixation on the use of data driven , evidence –based techniques to understand what does (and does not) drive company  performance. Implement and embed change programs that bridge the gap between ‘hoping’ and ‘knowing’ you’ll deliver top and bottom line performance improvement.

Business experiences combined with up to date scientific knowledge


• Company culture, leadership culture and team development
• Company image, communications, marketing and sales
• Creativity, best practice, motivation and incentive systems

• Performance improvement solutions with a highly flexible and customizing approach

• Qualification needs analysis, assessment, training, coaching and mentoring

• Client specific development programs with a blend of client content and external content

• Experienced business facilitators, also for internal client programs and content

In-Phax provides business solutions and experiences in the area of:

SFE consulting:
A comprehensive survey of 6,800 frontline sales people was conducted in the past which identified that a well defined organizational sales process is the key  driver for sales performance.Through a rigorous analysis of each  individual situation, we develop customized solutions that meet the organization’s specific needs. 


• How we help you  sharpen your SFE  capabilities, create value, and deliver sustainable advantage to achieve more predictable , repeatable solid sales improvement . 
• We are offering a mentorship program to develop local SFE capabilities
• Implement  Segmentation and targeting : Develop guidelines and  tailor made easy to implement tools of Segmentation and targeting to define the critical customer to achieve your business  goals .
• Select  the relevant KPIs and  define how to monitor and integrate into the strategy.
• processes, 
• change management projects ( prior or after restructuring , organizational change , changing company culture) , 
• helping to  implement performance management process .
• Building up SFE capabilities , key focus on quality .
• Developing and implementing practical tools as Segmentation and targeting , performance management ,career ladder , functional capabilities , training curriculum and assessment tools to develop the sales force of today and tomorrow .
• Exploring and testing new commercial approaches to maximize the impact of new product launches or organizational  transformation .
• Develop a systematic , simple and well structured assessment of the SF capabilities. Develop new approaches to increase coverage and upgrade services to attract right  customer.
• Develop and implement of new guidelines / new programs to improve the quality of Performance management , aligned with reward, recognition and retention.

HR consulting:

Developing assessment centers and development centers,

• The Development Center method (DC) is a tool for measuring the competencies of internal colleagues as it mainly focuses on development .It is very useful in business situations when the company wants to fill a managerial (or rarely a senior expert) position with an internal colleague. This method is typically used in company cultures which place great emphasis on equal treatment or would like to measure competencies beyond the scope of the annual performance evaluation. This method also ensures objectivity in case of developing a managerial group based on a new competency profile.

Designing career ladder and set of competencies based on your company needs

• Career ladder: for each role describing progression from entry level to more advanced career steps and defining requirements for higher skills , responsibility and authority .
• Define functional capabilities: for each function  describing clusters of related knowledge , techniques, behaviors and skills that individuals must demonstrate to be highly effective in their job.
  Functional capability descriptions will set clear functional proficiency requirements that enable line managers to recruit , performance manage and develop teams as well as spot potential.
• Design Training Curriculum: capturing the training modules focusing on the core elements of the role and aimed  to address skill / capability gaps in the organization.
  The training curriculum will offer employees relevant training interventions in line with their role requirements and development plan.
• Implementing performance management process, reward and recognition framework.

Marketing consulting:

A marketing consultancy is about to identify the companies target market and position their product or service offering skill and knowledge in consumer behavior and marketing process,strategy development and strategy execution (skills, techniques, tools and measurements)


• marketing (market analysis, product management, product launches and regulations)

• market intelligence and market research (future trends business planning and execution)

• return on investment measurement (defining quantitative and qualitative outcome measures
  
  

1. Market understanding: identify the business questions corresponding the business priorities, identify gaps and contradictions .
2. Differentiating customer insight identify the key  customer segments needs, challenge our own beliefs and pre-conceptions about the market , identify the unmet need s of customer and stakeholders
3. Brand strategy – identify market shaping opportunities and market share improvement opportunities , where to compete , identify the barriers to adoption and establishing how to overcome them by major customer
4. Insight driven messages – strategy needs to translated into actions to change customer behavior and overcome the barriers we identified , has to be consistent with their needs. Develop ideas , test them with targeted customer group , gain feedback for further refinements.
5. Execution – Ensuring source of business and customer segmentation are fully reflected in sales force segmentation and targeting
   Translating the brand plan into territory action plans
   requires alignment  and commitment  across functions at all levels. Cross functional team needs to ensure the execution of the strategy.
   Selecting KPIs – to track implementation,
   covers quality of execution and impact on customer behaviors,